Universal Remote
Universal Remote
Role: Concepting / Copywriting | Agency: Lowe Brazil | Client: Fruttare (Unilever)
Role: Concepting / Copywriting
Agency: Lowe Brazil
Client: Fruttare (Unilever)
Fruttare is the most refreshing range of ice creams in the market.
To promote one during the other, we made a cool toy. Annoying, but cool.
Heat is a big deal in Brazil. And Fruttare is the most refreshing range of ice creams in the market. So, to promote it during the hot Brazilian summer, we made a cool toy. Annoying, but cool.
Recognition:
El Ojo - Direct - Finalist
El Ojo - Design - Finalist
Colunistas Awards - Silver
El Ojo - Direct - Finalist
El Ojo - Design - Finalist
Colunistas Awards - Silver